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An amazing collection of Australia's numismatic history, with the knowledge that only comes from many years of experience

Product Focus

While designing the Coinworks new content rich website, it was important to highlight their stunning collection of rare coins and banknotes creating the right ambience and atmosphere, and providing access to their back catalogue of coins, and banknotes, industry news, and media coverage. The website exudes class and quality with the use of high end photography throughout. 

Coinworks 1
Coinworks iPad 4c
Coinworks Rare coins and banknote dealers

Direct Marketing via Email

The Coinworks website contains many forms, both embedded, and pop-up allowing visitors to enquire about coins and notes, sign-up to receive catalogues and newsletters via email. Email marketing has been an important part of their overall marketing strategy. Being able to easily create and communicate with their database on a regular basis, keeps them top of mind. This is all achieved via the site admin area saving them time without having to import and export mailing lists and re-create content in another product.

email marketing hand

Custom Search

Adding a search function to the website, allowed visitors to instantly find the coins they were looking for, without having to navigate through 10's to 100's of individual coin listings. It also allowed them to expose visitors to news surrounding those particular coins.

Coinworks full home
Coinworks full products

MODD had the ability to quickly grasp the mechanics of our niche industry and were easy to deal with throughout the life of the the project. MODD also proved to be good listeners, flexible and professional throughout. We are extremely happy with the end product.

Belinda Downie - Coinworks

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